Dairy CRM — Digitizing Operations for a London-Based Dairy Firm
Cloud-Based Dairy CRM for Delivery Management Route Optimization and Automated Payments

Overview
A prominent London-based dairy firm sought a modern solution to replace its outdated operational system which relied on Excel sheets and a legacy local software.
Managing daily deliveries orders routes and employee activities had become inefficient error-prone and difficult to scale.
We developed a fully integrated Dairy CRM using the MERN Stack a powerful web-based solution to handle their end-to-end business operations including customers orders purchases deliveries employees and finances.
The Challenge
- •Manual data management time-consuming operations inefficient route planning payroll and attendance tracking issues and limited payment integration
The Solution
We built a comprehensive cloud-based CRM that unified all dairy operations from procurement to doorstep delivery on a single platform ensuring automation transparency and scalability.
The platform centralized customer management order and purchase workflows route optimization delivery tracking employee management payment integration and real-time notifications.
Core Functionalities
- ✓Customer management
- ✓Order and purchase management
- ✓Route optimization
- ✓Delivery tracking
- ✓Employee module
- ✓Payment integration
- ✓Notifications and alerts
Key Outcomes
- ✓Eliminated manual Excel-based operations
- ✓Optimized delivery routes and reduced delivery time
- ✓Improved financial transparency and payment reliability
- ✓Enabled real-time business insights
Highlights
- ▸End-to-end automation
- ▸Seamless payment system
- ▸Smart delivery routing
- ▸Employee management
- ▸Firebase notifications
- ▸Analytics dashboard
Achievements
- ✓90% reduction in manual work
- ✓100% visibility into daily operations
- ✓Scalable system supporting multiple delivery routes and payment cycles
Tech Stack
Backend
Node.js (Express)
Hosting
AWS / Cloud Deployment
Database
MongoDB
Frontend
React.js
Architecture
MERN Stack with RESTful APIs
Notifications
Firebase Cloud Messaging
Maps & Routing
Google Maps AP
Payment Gateway
GoCardLess
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